Is Social Media a Game Changer?

Social media; The way of the world. Connecting almost anyone, anywhere at any time. With almost 2 billion users to date worldwide, it is evident that this is the largest opportunity for business marketing. Companies of all means and sizes have now jumped on board, eager to keep up and ahead with their competition.

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Social media gaining popularity for career goals

As social media has become an integral part of our daily lives, many of us find ourselves taking photos of nearly everything we do… We are eager to post everything in the social media-sphere for friends and family to keep up-to-date. Your profile picture—a seemingly harmless thumbnail—also serves as a vehicle for potential job opportunities.

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Content marketing goes universal

Tweets. Pins. Posts. Hashtags. Today’s marketing does more than jump from the page. With the rise of social media in recent years and sharing platforms like Pinterest joining the ranks the obstacle of how to best reach the audience has become more complex.

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