The rise of conscientious fashion has been making subtle momentum over the past few decades. And it’s no surprise with fast fashion and ‘throw-away’ culture contributing more to climate change than aeronautical and shipping industries combined.
Ten secrets to boost your chances of getting into the media
There are few greater pleasures as a business owner than receiving a positive piece of coverage in the media. Whether it’s a personal profile, a pithy comment in a feature, or a write-up of your latest news announcement, it’s a definite boost for the ego, and the bottom-line.
Top finance tools for freelancers
There are loads of benefits to being a freelancer, from choosing your own clients, to working your own hours – or having a legitimate excuse to check out the coolest new coffee shops. However, on the flipside, the big drawback for many freelancers is the increased financial responsibility that comes with being your own boss.
EVENT: Communications with Purpose – Fad, or Future
Purpose-driven businesses have been shown to out succeed competitors in terms of customer loyalty, employee engagement and accounting measures, certainly at Cannes Lions more campaigns have been reported with strong statements about purpose.
EVENT: The Creativity in Data
PR and Communications is frequently seen as all about ‘big ideas’. But increasingly, it’s being recognised that to develop a big idea that’s really going to have an impact, it’s not just about creativity. Now, the winning formula is creativity + data.
Becoming a thought leader and building brand awareness
To achieve a reputation as a thought leader takes time and effort to successfully cultivate.
5 ways freelancers can help businesses amid Brexit uncertainty
It might be tempting to put your head in the sand until the Brexit madness is over, but unfortunately most businesses don’t have that luxury.
UK and US media, the differences, plus ‘pitch tips’ from a PRO
With a global market more accessible to businesses than ever before, it makes sense, where possible to hire in freelance support that can help guide you and cover both markets.
How to handle disputes with clients
One of the first lessons of freelancing is that things will go wrong. Sometimes it’s your fault, sometimes it isn’t. What’s important is how you handle problems that do arise, and then what lessons you take from them afterwards.