Its no secret that freelancing is on the rise and many experienced individuals are opting to work in a different way! Like it or not, businesses need to rethink their talent management strategies and work out the best ways to work with freelancers if they want to continue attracting the best talent. There might also be many added benefits too! Read more
From in-house to independent: Annebeth’s success story
Quantifying the impact of PR can be difficult, but when you come across a true PR expert, there’s no doubt that they are making an impact. Here at The Work Crowd, each month we seek out these individuals to get insight into the secrets to their success and then we pass that knowledge along to you.
Event: Influencer marketing with the PRCA
Influencer marketing is on the rise globally and for good reasons. Between the launch of the GDPR bringing about massive changes to data regulation and nearly 90% of consumers trusting online peer reviews more than traditional advertising, marketers are looking at external influencers for a direct line to customers.
Livetree on freelance teams and growth
It’s an exciting moment when your business makes it through the start-up phase unscathed. However, the next stage of scaling presents its own set of unique challenges. You can only grow as large as your resources permit and whilst a single freelancer may have been more than sufficient for your marketing and PR in the early days, you’re now ready for more extensive support.
Productivity tools for every start-up
Productivity and project management are vital when you’re starting and growing a business. Big corporations have a ready-made infrastructure to enforce time management and productivity. That’s not the case when you’re just getting your business off the ground.
How to win against big agencies
The best way to hold your own as a freelancer is to be really good at what you do. But that’s not all there is to it.
Crisis Communications in the Digital Age
With a shift from the 24-hour news cycle to the ‘nanosecond news cycle’, everyone with a mobile phone is a potential journalist waiting to break and share your news.
B2B Tech & Fintech PR – Matt talks shop!
With a digital revolution across B2B Businesses and in particular in enterprise banking thanks to financial technology, the number of Fintech companies are growing exponentially throughout the UK, challenging the status quo.
How to holiday (guilt-free) as a freelancer
A friend is off camping soon. She goes camping in Cornwall with a bunch of mates every year. But this year is different. She’s taking serious steps to deal with a behavioural problem she’s been struggling with.