StoneMonkey is a self-funded, founder-led consumer AI company preparing for a US open-beta launch on November 9, 2026.
We are creating a category around aliveness rather than wellness, optimization or engagement. Their central experience, Attunement, allows someone to bring one real question into a bounded AI encounter and then returns them to their life. The launch is accompanied by a new book, Aliveness and Attunement.
The question at the center of the company is:
What would an AI company build if it actually believed your life—not your engagement—was the point?
They are seeking one senior, hands-on U.S. earned-media consultant for a focused approximately 90-day engagement through launch and its immediate aftermath. New York/Brooklyn or Los Angeles is preferred.
What you'll be doing
The consultant will personally:
• Sharpen StoneMonkey’s cultural and editorial story
• Identify the strongest launch angles and earned-media moments
• Build a focused U.S. media strategy and priority journalist list
• Write pitches and conduct outreach directly
• Develop founder thought leadership, contributed pieces and podcast opportunities where useful
• Prepare the founder for interviews and manage resulting opportunities
• Establish a practical weekly launch cadence through November 9
The right person will have strong experience across several of these areas:
• Culture, lifestyle and ideas
• Health and wellness, while understanding why StoneMonkey is not a conventional wellness brand
• Books, authors and thought leadership
• Consumer technology and AI
• Founder-led and early-stage company launches
• Relationships with relevant U.S. editors, writers, podcast producers and cultural commentators
This role complements a separate senior advisor handling StoneMonkey’s public-interest, technology-policy and corporate-power story. The consultant will own the cultural, lifestyle, health-adjacent, books-and-ideas, and human-side-of-AI lane.
What we're looking for
Strong experience across several of the following:
- Culture, lifestyle and ideas
- Health and wellness, with an understanding of why this is not a conventional wellness brand
- Books, authors and thought leadership
- Consumer technology and AI
- Founder-led and early-stage company launches
Relationships with relevant U.S. editors, writers, podcast producers and cultural commentators
This is not a fit for a traditional agency account team, junior account management, press-release distribution, affiliate marketing or influencer-led product PR. You'll need to personally shape the strategy, write the pitches and conduct the outreach yourself — and genuinely believe in the story, not just execute it.
Duration & commitment
Approximately 90 days, covering pre-launch strategy and story development through to the November 9 launch and its immediate aftermath, with a practical weekly cadence in the run-up.
Rate
The client is open to a project fee, monthly retainer or hourly structure. Total budget is up to $25,000, inclusive of platform and service fees.
How to apply
If this sounds like a good fit, get in touch with us with a quick overview of your relevant media relationships, PR experience, and why this particular project interests you — genuine interest in the subject matter is important to this client.