Event | 12 Mar 2026

Intergenerational Working: From Communication to Culture | LinkedIn Live

Posted in Business, Industry news, Events,

Join The Work Crowd and Hanson Search, in partnership with PRCA, for a 45-minute LinkedIn Live exploring how organisations can turn intergenerational diversity into a performance advantage. 

For the first time in modern history, teams span up to five generations. Progression is less about how long you’ve been somewhere and more about what you actually deliver. But behaviour does not change overnight. Intergenerational working is no longer just a DE&I conversation; this is a critical leadership and performance issue. 

This session forms part of a joint research initiative from The Work Crowd and Hanson Search and accompanies the publication of our new intergenerational working report, developed in collaboration with senior communications leaders across the industry. 

Expert Panel: Leadership Perspectives on Intergenerational Working 

Madeleine Weightman, Co-Founder and COO at The Work Crowd 
Sarah Howe, Senior Communications Leader 
Janita Lakhanpal, Business Development Director at Ketchum, PRCA EIAB Co-Chair
Amy Hayer, Managing Partner at Hanson Search

What You’ll Learn About Intergenerational Leadership and Progression 

  • How value-led progression is changing generational dynamics
  • Leadership behaviours that reinforce contribution over age
  • How communication styles drive misunderstanding 
  • Practical steps to reduce age bias in hiring and promotion 

This session is designed to give you practical advice and a clearer view of how to build high-performing, intergenerational teams. 

Event Details: Intergenerational Working on LinkedIn Live 

Date: Thursday 12 March 
Time: 9:00am (UK) 
Location: LinkedIn Live 
Duration: 45 minutes 

Register for the LinkedIn Live event.

Launching Our Culture & Change Hub for Intergenerational Teams 

This event also marks the launch of our Culture & Change hub, created specifically to help organisations embed value-led progression, reduce age bias and build resilient communications functions. 

Strengthen Your Intergenerational Communications Team 

The Work Crowd connects organisations with experienced freelance, fractional and interim talent to strengthen culture and accelerate performance. If you are rethinking progression, hiring senior communications talent or exploring flexible expertise, we can help.